COURSE DESCRIPTION

Knowing how to write well allows you to deliver your ideas with the power they deserve. Good

writing conveys a sense of your professional excellence to the world around you, is one of the

most important and essential skills for personal and organizational success and is also one of the

most important skills you can learn for success in the business world. In assisting you to develop

professional business communication skills, this course offers effective strategies to sharpen your

writing skills by structuring your ideas in a logical fashion, using diplomacy in correspondence,

accuracy in reports, and the analysis or shaping of arguments. You will discover how business

communication differs from personal and social communication and will see how today’s

companies are using blogs, social networks, podcasts, virtual worlds, wikis and other

technologies. In this course you will learn about the proper format for letters, memos, email

messages and proposals. You will also learn basic writing techniques such as how to use active

voice, maintain consistency and to write concisely.